Crest-Style Logos
May 4th, 2011 by Paul | Tags: crest, enclosure, shield | Posted in Branding, Client Projects, Design, Logo Design 101, Logos, Uncategorized |Ever since feudal knights and lords held aloft their shields, people have been trying to communicate their brand through crests. Whether it be your family lineage or your sports team, a crest, or enclosure-style logo is a good way to keep the logo contained and attractive. Here’s a few good examples of this style.
This crest was created for the International Racquetball Tournament. The client chose a different logo, but we recently received a call about it from ManCaves, a popular show in the DIY Channel. They were creating a special mancave for a racquetball enthusiast, and used this crest to make a plaque.
You can see that the artwork doesn’t necessarily have to be perfectly balanced to create a beautiful logo. Nor does it have to be completely contained by a stroke. Sometimes it’s good to give a little break in the border to give the eye a sense of freedom.
Sports logos are commonly crest logos, since they work well on promotional gear and clothing.Here’s one we did for the San Diego Open.
Cafes and eateries are also good candidates for this style, since they create a fun atmosphere and are versatile for different moods.
This outdoor supply company wanted to incorporate a canoe or kayak (and maybe mountains) to show that they are New York’s largest canoe and kayak dealer. They also hoped we could add some mountains since they’re located in the Adirondacks. We gave them various styles to choose from, but the standouts were designed by Tom. Check out these beautifully elegant designs.
The crest logo is a great way to go, but it’s a challenge to keep it simple and beautiful like a logo should be. If you need help with your logo designs, contact the experts at our logo design shop.














