LOGO DESIGN BLOG   LOGO DESIGN REVIEW

Ever wonder what some of the failed logo design concepts from NBA teams were? Here is a neat page on NBAhoopsOnline.com that lists some of the most memorable unchosen team names and logo designs. You’ll be glad some of these concepts were passed up. The site also contains an archive of NBA logos throughout franchise history. Some of the logos from a while back are pretty entertaining, such as the 80s Denver Nuggets logo, the “tinman” Pistons icon from the early days, and a couple of the first Golden State Warriers designs that wouldn’t pass as PC today. The site provides an interesting peak into the history of sports logos and quality of design.

It is interesting to see how the designs change over time and to see some of the similarities between designs. Notice how nearly every team has used the likeness of a basketball in their logos. In fact, I believe only two teams have never used a basketball in their logo: the Portland Trailblazers and Chicago Bulls (expansion team Charlotte Bobcats hasn’t either, but they’ve only been around since ‘04). The other 27 teams in the league have ceded to using the most obvious image an NBA team logo can have. And among the league’s current team’s logos, the majority still use one in their official logo.

Featured logos: Header-Rejected 76ers Logo; Top-Rejected New Jersey Swamp Dragons icon from 1994; Middle-Denver Nuggets Logo 1981-1993; Bottom-Boston Celtics logo 1950s.

This entry was posted on Monday, January 9th, 2006 at 5:14 pm and is filed under Logo Design. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.