Quark redesigns logo–Again!
After facing heavy criticism for unveiling a new logo that looked a great deal like The Scottish Arts Council’s mark, Quark has redesigned their logo again. The design software company evidently received a great deal of feedback on the logo. In an official statement, Quark said, “Quark has made a commitment to be closely attuned to its customers, and we appreciate the feedback we received from the design community in relation to our re-branding initiative.” This after acknowledging the two companies’ logos had an “uncanny” resemblance.
The company had undergone extensive research to ensure they weren’t infringing on any other design, but “evidently didn’t find them all,” said a company representative, according to Macworld UK.
Just goes to show that with so many thousands of logos in the world, it’s becoming more and more difficult to do something that hasn’t been done before.
Here’s a history of the Quark logo.