Ad Campaign Goes Down Toilet: Stinky Log Saves the Day!
Logoworks’ billboard campaign - “Your Logo Stinks” - went awry when unknown vandals spray painted the billboard so it read: Your Log Stinks! right next to the image of an old man turning up his nose. Hundreds of commuters saw the altered billboard, which appeared along I-15 in Salt Lake City, prompting unexpected attention and publicity. The billboard was even talked about on SLC’s local alternative radio station, 101.9 The End. -
The ad was not easy to vandalize, according to Logoworks. It is located in a secured parking lot with 24 hour security and surveillance (see the security camera on the lower right side?). The vandals also had to climb a 30-foot ladder while holding paint and another ladder so they could reach the lettering, which is about 10 or so feet further up. And they had to do all this at night, because they billboard sits right next to SLC’s main freeway. These were some determined pranksters. You can see from the photos the paint even matches.
It’s amazing what some people will do for a laugh.
August 23rd, 2006
uhhh great job.. nother publicity stint for the chalkboard. wonder how much logoworks paid for the paint?
August 30th, 2006
[...] nto a billboard campaign that (according to LW’s blog anyway) was the target of vandalism. Some f [...]
September 21st, 2006
logoworks have been having a bit of rough time with the onine design community recently - looks like it’s spread offline too!
November 1st, 2011
tech careers…
[...]Logo Design » Blog Archive » Ad Campaign Goes Down Toilet: Stinky Log Saves the Day![...]…
March 15th, 2012
click here…
[...]Logo Design » Blog Archive » Ad Campaign Goes Down Toilet: Stinky Log Saves the Day![...]…
April 11th, 2012
joomla cms SEO Marketing Webagentur schweiz …
[...]Logo Design » Blog Archive » Ad Campaign Goes Down Toilet: Stinky Log Saves the Day![...]…
June 4th, 2012
design, websites, hotsites, publicidade, campinas, visual, impressos, folder, cartao de visita, criacao, newsletter, e-commerce, loja virtual, e-mail marketing, digital, institucional, sistemas web, identidade, videos institucionais, marketing digita…
[...]Logo Design » Blog Archive » Ad Campaign Goes Down Toilet: Stinky Log Saves the Day![...]…
August 2nd, 2012
Good thinking. Wondering what you feel of its implication on society as a whole though? You can find times when issues like this begin to have global expansion and frustration. Ill be around soon to have a look at your response.
August 7th, 2012
Hi
August 25th, 2012
Нi would yоu mind letting me knοw ωhich hοstіng companу yοu’re working with? I’ve
loaԁed your blog in 3 different internet browseгѕ
anԁ I must say this blog loаdѕ a lot quicκeг then most.
Cаn you reсommеnd a good internеt hosting proviԁer аt
а fair prіce? Many thanks, I
aрprеciаte it!
October 4th, 2012
In the grand scheme of things you receive a B- for effort. Where you lost me personally ended up being in the details. You know, it is said, details make or break the argument.. And it couldn’t be more correct at this point. Having said that, allow me inform you just what exactly did do the job. Your text is certainly incredibly convincing and this is probably the reason why I am making an effort to comment. I do not really make it a regular habit of doing that. 2nd, despite the fact that I can easily notice a leaps in reasoning you come up with, I am not confident of just how you appear to unite the details which produce the actual conclusion. For right now I shall yield to your issue but wish in the foreseeable future you connect the facts better.