Comments on: Tommy Thompson http://www.logodesign.com/logo_design/2007/08/13/tommy-thompson/ Logo Design Tips, Inspiration & Discussion Fri, 21 Nov 2008 20:16:32 +0000 http://wordpress.org/?v=2.6.2 By: Panel Expert - David http://www.logodesign.com/logo_design/2007/08/13/tommy-thompson/#comment-9952 Panel Expert - David Tue, 14 Aug 2007 17:11:00 +0000 http://www.logodesign.com/logo_design/2007/08/13/tommy-thompson/#comment-9952 One of the very few who put the emphasis in their first name, presumably to give some friendly familiarity. This one almost goes overboard, with his use of a nickname. The first impression is awkward and amateur. It doesn't fit together well, and the eye is drawn to to many awkward edges and shapes. But the most problematic and ridiculous is the TM. Did he really get his name trademarked? Were there other presidential hopefuls infringing on that name? So, the message is "HEY, I'm Tommy! Let's be buds! (Just be careful how you use my name because I will sue.)" The T makes it unbalanced and uncomfortable to look at. If you're going to make it unbalanced, one should at least make it lean to the right side, the eye can naturally fall off where it usually does. The negative space it creates makes one wonder subliminally if he really has the leadership strength to lead one of the most powerful nations on earth. Grade: C+ One of the very few who put the emphasis in their first name, presumably to
give some friendly familiarity. This one almost goes overboard, with his use
of a nickname. The first impression is awkward and amateur. It doesn’t fit
together well, and the eye is drawn to to many awkward edges and shapes. But
the most problematic and ridiculous is the TM. Did he really get his name
trademarked? Were there other presidential hopefuls infringing on that name?
So, the message is “HEY, I’m Tommy! Let’s be buds! (Just be careful how you
use my name because I will sue.)”

The T makes it unbalanced and
uncomfortable to look at. If you’re going to make it unbalanced, one should
at least make it lean to the right side, the eye can naturally fall off
where it usually does. The negative space it creates makes one wonder
subliminally if he really has the leadership strength to lead one of the most
powerful nations on earth.
Grade: C+

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