Logo design dont’s
1. Designing a logo that is too trendy. Your logo needs to have some longevity.
2. A logo that arouses unwanted associations. Does the logo look like a falic symbol, or some other unintended shape?
3. Doing your logo yourself. (Unless, of course, you’re an experienced designer)
4. Forgetting about your customer.
5. Looking too much like your competitors.
6. Thinking that colors and fonts don’t matter.
7. Trying to communicate too much with your logo.
8. Stay away from gradients and blends of color.