I really like the name! I usually hate “punny” business names, but this one actually sticks into your memory banks, and works!
Today’s submission comes to us from Dhiraj Chand, and is for a food company that will be at festivals and catering events. The logo will be used for cards, menus, banner, tees, social media and more.
The background gives it an indian feel, but I don’t think it can be used for most media, unless it fades away. I don’t know how the leaf/wisp applies over the i, maybe it works as steam. It needs to be integrated more. The typefaces are too closely kerned, and don’t work well together, because the “curried” font is modern and techy. The tagline and “private parties | festivals…” text are way too small. If this were on a business card, I wouldn’t be able to read them at all. Best to leave the tagline off and use it larger on your website, not as part of your logo.
This is how I would re-work it. I used a warmer, personal font, and made it easier to read. The “away” font is now closer to hand scripted, and I used the S from that font to make a new steam vapor wisp on the I.
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